WOW Activewear Technology
For a start-up combining fashion and technology we built a completely new identity
that evoked both these worlds, defining brand, colour and symbol.
Wow Technology Activewear with registered patent produces clothing and devices that monitor the wearer's health of the wearer. Ideal for sportsmen and women but also for workers in particular sectors.
The constructed brand identity bears a colour scheme that is both tech and fashion recalling the lines of circuits and connections.
The same ones that the fibres build within the fabrics that measure the cardiac and pneumological parameters of users.
WE BRING OUT YOUR FUTURE.
WE BRING OUT YOUR FUTURE.
We also designed the brand website and the e-commerce one.
